SEO & Analytics · Intelligence

Get found. Understand your customers. Outperform your competition.

Using advanced SEO strategies, analytics and market insights, we help ambitious businesses increase visibility, uncover opportunities and make smarter decisions.

Visibility

+184%

Tracked keywords

12,480

Avg. position

↑ 4.2

mcf.intelligence ~ /serp/live
LIVE
"wedding photographer worcestershire"
#25
"emergency plumber near me"
#13
"hair extensions uk"
#42
"interior designer cotswolds"
#36
organic.visibility · 90d+184%

top.intents

Buy62
Find48
Learn31
The Digital Visibility Map

Where are customers finding businesses like yours?

Search is no longer one place. We map every surface your customers use to discover, decide and convert — then we make sure you show up on the ones that matter.

Your
Business
Google Search
Google Maps
AI Search Engines
Social Media
Reviews
Local Listings
Direct Traffic
Referrals

Businesses invisible online lose opportunities every single day — to competitors already showing up here.

Competitor radar

Your competitors are leaving clues.

Every ranking, backlink, review and piece of content is a signal. We collect them, map them and turn them into your unfair advantage.

Competitor Rankings

+14 keywords gained vs. you

Keyword Opportunities

1,240 untapped queries

Content Gaps

28 high-intent topics missing

Backlink Profiles

62 referring domains behind

Local Search Presence

Ranked #4 in 3 service areas

Customer Search Behaviour

184 buying-intent signals

[ market.radar ] · scanning
Search opportunity explorer

What are your customers actually searching for?

Behind every search is a decision. The right keywords don't just bring traffic — they bring buyers at exactly the moment they're ready.

Query
Intent
Volume
Competition
Value
"emergency plumber near me"
Buy now
27,100/mo
High
£££
"wedding photographer worcestershire"
Decide
880/mo
Medium
££
"hair extensions uk"
Buy
18,100/mo
High
£££

Search intent

Understand the why behind every search.

Search volume

Size the audience before you invest.

Competition

Pick battles you can realistically win.

Business value

Prioritise revenue, not vanity.

Insights dashboard

Turn data into decisions.

Website traffic

+42%
Organic 68%
Direct 22%
Referral 10%

Search rankings

↑ 4.2 avg
near me services
#1 3
buy now keywords
#2 5
category terms
#4 1
long-tail intent
#1 8

User behaviour

heatmap

Conversion tracking

+28%

4.6%

prev 3.6%

Lead sources

last 30d
Organic search58%
Direct20%
Referral12%
Social10%

Customer journeys

funnel

Visit

12,480

Engage

5,930

Convert

1,210

Retain

682

ROI tracking

+318%
78%
Invested£12,400
Returned£51,800
Net£39,400
Intelligence operations centre

Every module, one mission: growth.

M.01

Technical SEO

A fast, crawlable site that search engines and humans both love.

M.02

Local SEO

Own your map pack, near-me searches and physical service areas.

M.03

On-Page Optimisation

Pages engineered to rank and convert in equal measure.

M.04

Keyword Research

Discover queries that actually move revenue, not vanity traffic.

M.05

Competitor Analysis

Know exactly what your rivals are doing — and where they're weak.

M.06

Google Analytics

GA4 set up properly, so the data you act on is data you can trust.

M.07

Google Search Console

Real query data, indexing health and surface-level fixes.

M.08

Conversion Tracking

Every lead, sale and signup attributed to the right channel.

M.09

Reporting Dashboards

Live, white-glove dashboards your team can read at a glance.

M.10

Monthly Insights

Plain-English commentary on what changed and what to do next.

The Search Domination Framework

An intelligence cycle, not a checklist.

Visibility compounds. Every loop sharpens the signal, expands your footprint and tightens the lead between you and the competition.

Continuous
Intelligence

Discover

Understand customer behaviour.

Analyse

Identify opportunities and weaknesses.

Optimise

Improve visibility and user experience.

Measure

Track performance and growth.

Expand

Continuously improve market presence.

Monthly intelligence reporting

Always know what's working.

A briefing — not a 40-page PDF. Every month, an executive-grade read on where you stand, what changed and the moves we recommend next.

Keyword Tracking

Position changes, wins, declines and new opportunities.

Competitor Monitoring

Who moved up, what they did and how to respond.

Traffic Reports

Sessions, channels, devices and quality of attention.

Conversion Analysis

What's converting, what isn't and where to focus.

Growth Recommendations

The 3-5 highest-leverage moves for next month.

Strategy Sessions

A working call with our team to align on priorities.

Intelligence Brief

November 2026

EXECUTIVE

Visibility

+18%

Avg. position

↑ 2.4

Conv. rate

+0.6pp

organic.sessions · last 30d+24%

Top recommendations

Expand into 'near me' service variants in 4 new towns
Rewrite top-of-funnel pages with new buyer intent data
Ship FAQ schema across 12 service pages
Growth intelligence reports

What real growth looks like.

Report 01

Local services · multi-location

Challenge

Invisible in 3 of 5 target towns; relying on word-of-mouth.

Key finding

Competitors had geo-specific landing pages we lacked.

Strategy

Built location pages, claimed local listings, restructured GBP.

Measured result

Local leads in 6 months

+312%

Report 02

eCommerce · category brand

Challenge

Plateaued at £40k/mo with rising ad costs.

Key finding

1,200 buyer-intent queries with zero organic coverage.

Strategy

New content cluster, technical SEO sweep, product schema.

Measured result

Organic revenue YoY

+184%

Report 03

Professional services · UK-wide

Challenge

Strong reputation, weak digital presence.

Key finding

Brand searches outpacing service searches by 8×.

Strategy

Service-page rewrite, authority content, internal linking.

Measured result

Qualified enquiries / quarter

+74%

Suitability matrix

Who benefits most?

01

Local Businesses

Win the map pack and dominate near-me searches in your area.

Strong fit
02

Service Businesses

Replace one-off referrals with a predictable enquiry pipeline.

Strong fit
03

eCommerce Brands

Lower CAC by compounding organic revenue alongside paid.

Strong fit
04

Growing Companies

Scale visibility as fast as you scale operations.

Strong fit
05

Multi-Location Businesses

Per-location ranking, reporting and reputation at scale.

Strong fit
06

Competitive Industries

Outsmart deep-pocket rivals with sharper intelligence.

Strong fit
FAQ

Questions, answered.

Ready to become easier to find online?

Let's uncover new opportunities, increase visibility and turn data into growth.